"There's no such thing as easy money in our business" – Strauss Zelnick on GTA 6, BioShock, Take-Two's acquisition plans, and reviving old IP
Take-Two Interactive CEO Strauss Zelnick discussed the company's quarterly earnings and future direction, addressing development of GTA 6, the BioShock franchise, potential acquisitions, and strategies for bringing back dormant intellectual properties. He emphasized that success in the gaming industry requires substantial effort rather than quick profits.
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